Gillette doesn’t feel like a sales pitch. It feels genuine. It is a marketing success. But also, “Buy our razors because Dollar Shave Club and Harry’s ain’t woke like we are.” There’s just no escaping it, for-profit companies need our money, and they’ll do anything to get it. In this case, Gillette did it right.
Literate Ape is a literary digital 'zine and a dumping place for the random musings of a small shrewdness of diverse apes who managed to learn to read and write and use computers.
ABOUT THE APES IN CHARGE
Don Hall — co-editor
Don Hall is a freelance events consultant, Las Vegas Casino Manager (really), founder of Literate Ape and author of four books including Belief is a Sledgehammer, Like a Burning Moth With No Idea How He Caught on Fire, and Strippers, Guns, and the Holocaust Museum.
David Himmel — co-editor
David Himmel is the author of the books A Camp Story and the forthcoming The Last DJ. An award-winning journalist, he is a contributor to POLITICO and is the former editor in chief of Chicago Health magazine.