Is Marketing the Root of All Evil?
Gillette doesn’t feel like a sales pitch. It feels genuine. It is a marketing success. But also, “Buy our razors because Dollar Shave Club and Harry’s ain’t woke like we are.” There’s just no escaping it, for-profit companies need our money, and they’ll do anything to get it. In this case, Gillette did it right.
Jake and Caroline’s first date was at The Whistler. They talked about Ronnie, how much they loved The Diplomat, and debated the better ride-share service, Uber or Lyft. She was Uber, he was Lyft. They got wasted on Sazeracs and had sex at her apartment. It was incredible for both of them. Caroline stopped taking sex advice from Ronnie.