Woke Super Bowl Commercials
Volkswagen – “Schindler’s Car”
Popular VW models transform into one another through the decades bringing us to today.
[V.O. – MAN]
A lot has changed in eighty years.
The way we live. The way we drive. The way we don’t kill Jews.
The all new 2019 Volkswagen Jetta. It’s not a Jew killer.
Dove Needs to Clean Up Its Act if it Hopes to Survive the Identity War
The idiom, “You can’t please everyone all the time” no longer holds water. Today, when it comes to product marketing, if you don’t please everyone all the time, you’re going to upset enough people so much that their digital pitchforks and torches can destroy your brand in an afternoon.
What’s the solution? The death of targeted marketing, maybe. If I were the director of copy, I’d suggest the following: “You know that bath time is precious.” Don’t specifically identify anyone other than the buyer, whomever and whatever that may be. It’s just as accurate.
If the Royal Family has enough sense in their inbred brains to support the arrest and subsequent punishment of the Andrew Formerly Known as Prince, then American leaders ought to have equal sense to investigate and punish the other Epstein-related offenders. Or, at the very least, admit that American Power is too insulated for true justice to ever have a chance at prevailing and own up to being a criminal enterprise. Something far worse than being inbred. (Though, probably not as bad as being married to Meghan Markle.)